Marketing Unhealthy Food to Children
The UK is the hotbed of policy action on food marketing to children, but the debate is spreading to a growing number of jurisdictions. As of April 2007, ads for foods high in fat, sugar and salt are banned during or around children's TV programs in Britain. The junk food ad ban seems to have the most support worldwide of any policy lever. The push is on in Australia, and is to be implemented or seriously debated in South Korea, Malaysia, South Africa and South America. But a UK consumer organization's recent report shows that the junk food ad ban is no silver bullet. The WHICH report below found that 18 of the 20 most popular TV shows watched by children are not covered by the new restrictions. To access the article, please click here.
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